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Interview with Professor S. Subba Rao

Subhu Rao

 

Prof. S. Subba Rao served at the Indian Institute of Management Bangalore (IIMB) from September 3, 1974, to March 31, 1987, as Professor in Operations Research and Quantitative Methods. His tenure coincided with IIMB’s formative years, during which he played a pivotal role in institution-building and academic development. With a background spanning the Defence Research and Development Organisation (DRDO) and Case Western Reserve University, USA, Prof. Subba Rao brought an interdisciplinary approach that integrated quantitative methods with managerial problem-solving. He was the founding Chairman of the Systems and Operations Management Area (SOMA) and later the Coordinator of OR & QM, contributing to the design of early courses in Operations Research, Quantitative Techniques, and Energy Systems Management across the PGP, FPM, and Executive Education programmes. As Dean (Programmes) and Director In-Charge, he oversaw the expansion of the Post Graduate Programme (PGP), strengthening admissions, placements, and sectoral specialization. His leadership extended to large-scale consultancy and research initiatives such as the Cement and Salt Studies, and to the coordination of Organization-Based and Management Development Programmes (OBPs and MDPs) for public and private sectors. A member of the Campus Development Committee, he was instrumental in evaluating alternative sites for IIMB’s permanent campus on Bannerghatta Road. His reflections reveal his deep engagement with faculty governance, curriculum reform, and the evolution of management education in India, as well as his steadfast commitment to excellence and institutional integrity during a defining phase in IIMB’s history.

 

Date of Joining: 03-09-1974

Date of Resignation: 31-03-1987

Date of Interview: 05-05-2021

Duration of interview: 1:30:28 minutes

Interviewer: Professor K. Kumar, Faculty 2001- 2022, Dean, Alumni Relations and Development, 2018 - 2022

 

Snippets from Interview

Title: Prof. S. Subba Rao

Educational Background; Joining IIMB

Duration: 07:25 minutes

Snippet-1.mp4

Title: Prof. S. Subba Rao

VISION : Public Sector Orientation

Duration: 04:24 minutes

Snippet-2.mp4

 

Title: Prof. S. Subba Rao

PROGRAMMES : Establishing the PGP and FPM (Doctoral) Programmes

Duration: 02:42 minutes

Snippet-3.mp4

Title: Prof. S. Subba Rao

INFRASTRUCTURE & FACILITIES: Locating The New Campus

Duration: 09:43 minutes

Snippet-4.mp4

 

Title: Prof. S. Subba Rao

PROGRAMMES: Attracting The Early Batches Of Students

Duration: 03:54 minutes

Snippet-5.mp4

Title: Prof. S. Subba Rao

INSTITUTIONAL DEVELOPMENT: Early Administrative Challenges

Duration: 10:01 minutes

Snippet-6.mp4