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Volume 28, No 1 |
March, 2016 |
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From the Editor |
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Nagasimha Balakrishna Kanagal |
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Synopses |
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Kausik Gangopadhyay, Abhishek Jangir and Rudra Sensarma |
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| Bijuna C. Mohan and A. H. Sequeira |
Impact of Customer-Based Brand Equity on Operational Performance of FMCG Companies in India |
| Devlina Chatterjee |
A Simple Example for the Teaching of Demand Theory: Aggregate Demand Estimation for Onions in India |
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Murale Narayanan and Aswani Kumar Cherukuri |
A Study and Analysis of Recommendation Systems for Location-Based Social Network (LBSN) with Big Dat |
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Dilip Kumar |
Sudden Breaks in Drift-Independent Volatility Estimator Based on Multiple Periods Open, High, Low, and Close Prices |
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Interview |
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P.D.Jose |
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Book Review |
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Rajani Singh |
The 10 Commandments for Family Business |
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- IIMB Management Review March 2016
- IIMB Management Review March 2016