Understanding IP valuation and sustainable change
Thirty-five students of the Executive Post Graduate Programme in Management at IIMB go on an International Immersion to Solvay Brussels School of Economics and Management
30 August, 2023, Bengaluru: An enriching experience unfolded as 35 Executive Post Graduate Programme (EPGP) students embarked on a two-week international immersion at the Solvay Brussels School of Economics & Management (SBS-EM), Université libre de Bruxelles (ULB). The immersive programme focused on the intricacies of "Doing Business in the European Union," providing participants with valuable insights into the dynamics of international commerce.
The Solvay Brussels School of Economics & Management was establised in 1903 by Ernest Solvay, with the mission to promote "Freedom of thinking". The students engaged in a carefully curated curriculum that shed light on various aspects of the EU market. Under the guidance of esteemed experts, the sessions were not only enlightening but also highly informative.
In the inaugural session, the students had the privilege of learning from Prof. Bruno van Pottelsberghe, the Dean of SBS-EM. Prof. Bruno introduced them to the European patent system, offering a comprehensive understanding of its strengths and weaknesses. Intellectual property (IP) valuation practices were explored, offering participants a strategic perspective on assessing the potential value of Intellectual Properties.
The subsequent session, led by Prof. Philip Vergauwen, delved into management accounting for innovation and sustainable change. Through a contemporary framework, participants gained insights into effectively addressing challenges related to innovation, change, and sustainability. This session equipped them with valuable tools to navigate the evolving business landscape and drive positive organizational impact.
The culmination of the first day was marked by an inaugural dinner, providing an opportunity for students and professors to celebrate their shared learning journey. The exchange of ideas and experiences during the immersive programme left a lasting impression on all participants.
Heartfelt appreciation goes to the professors, faculty members, and staff of SBS-EM for orchestrating this remarkable learning opportunity. The exposure, knowledge, and connections established during these two weeks are poised to significantly influence participants' business perspectives and contribute to their professional growth.