Centres Of Excellence

To focus on new and emerging areas of research and education, Centres of Excellence have been established within the Institute. These ‘virtual' centres draw on resources from its stakeholders, and interact with them to enhance core competencies

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Faculty

Faculty members at IIMB generate knowledge through cutting-edge research in all functional areas of management that would benefit public and private sector companies, and government and society in general.

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IIMB Management Review

Journal of Indian Institute of Management Bangalore

IIM Bangalore offers Degree-Granting Programmes, a Diploma Programme, Certificate Programmes and Executive Education Programmes and specialised courses in areas such as entrepreneurship and public policy.

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About IIMB

The Indian Institute of Management Bangalore (IIMB) believes in building leaders through holistic, transformative and innovative education

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Identity and Strategy

Volume 20, Number 4 Article by S Jeyavelu December, 2008

Identity and Strategy: How Individual Visions Enable Design of a Market Strategy that Works : By Olaf G Rughase, 2006, Edward Elgar Publishing: Cheltenham, UK, p 232. :

Identity and Strategy: How Individual Visions Enable Design of a Market Strategy that Works

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