IIMB Management Review

Journal of Indian Institute of Management Bangalore

VIPIN NAIK

VIPIN NAIK

Joining Year:  2026

Specialization: Marketing

Email: vipinn26@iimb.ac.in

LinkedIn:  https://www.linkedin.com/in/vipin-naik-8b50836b/

Qualification:  

  • Bachelor of Technology in Chemical Engineering
  • Post Graduate Diploma in Management in Marketing

Prior Work Experience: 

  • 24 years of experience in Marketing of Product, Services for B2B and B2C domain

Research Interests: 

  • Strategy, Rural Marketing – Positioning Indian Agri Waste as Sustainable Packaging Alternatives for Exports
  • Marketing Insights from Big Data in Healthcare
  • Consumer Behaviour – purchase behaviour disparity: online versus in-store purchases

Career and Recent Professional Awards:  

  • Winner of the Medtronic Spark 2.0 — APAC 2020 for the Optimix innovation — a Power BI dashboard for dynamic pricing and liquidation of short-expiry medical products
  • De Bono Award for ‘Out of the Box Thinking’ in Marketing Campaigns @ Satyam - 2006
  • Marketing 4.0 - Implications for New Age World - Invited speaker at IIM - Sambalpur (2022)