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Distributed leadership at Google: Lessons from the billion-dollar brand

Mathew J. Manimala and Kishinchand Poornima Wasdani
Journal Name
Ivey Business Journal
Journal Publication
others
Publication Year
2013
Journal Publications Functional Area
Organizational Behavior & Human Resources Management
Publication Date
Vol. 77, Issue 3, May/June 2013, Pg: 12
Abstract

The article discusses how Google Inc. succeeded as an Internet company with its distributed leadership. It mentions that the company's online resource Google has become available with more than 120 languages. It cites that the company generates approximately 97% of its revenue through online advertisements. It states that the empowerment of employees in the company by its founders and encouragement to come up with innovative ideas may have had an impact on their leadership.

Distributed leadership at Google: Lessons from the billion-dollar brand

Author(s) Name: Mathew J. Manimala and Kishinchand Poornima Wasdani
Journal Name: Ivey Business Journal
Volume: Vol. 77, Issue 3, May/June 2013, Pg: 12
Year of Publication: 2013
Abstract:

The article discusses how Google Inc. succeeded as an Internet company with its distributed leadership. It mentions that the company's online resource Google has become available with more than 120 languages. It cites that the company generates approximately 97% of its revenue through online advertisements. It states that the empowerment of employees in the company by its founders and encouragement to come up with innovative ideas may have had an impact on their leadership.