Centres Of Excellence

To focus on new and emerging areas of research and education, Centres of Excellence have been established within the Institute. These ‘virtual' centres draw on resources from its stakeholders, and interact with them to enhance core competencies

Read More >>

Faculty

Faculty members at IIMB generate knowledge through cutting-edge research in all functional areas of management that would benefit public and private sector companies, and government and society in general.

Read More >>

IIMB Management Review

Journal of Indian Institute of Management Bangalore

IIM Bangalore offers Degree-Granting Programmes, a Diploma Programme, Certificate Programmes and Executive Education Programmes and specialised courses in areas such as entrepreneurship and public policy.

Read More >>

About IIMB

The Indian Institute of Management Bangalore (IIMB) believes in building leaders through holistic, transformative and innovative education

Read More >>

Supplier Behavior and Product Quality in Indian Pharmaceutical Markets: Implications for Price Regulation and Patent Enforcement from Pharmaceutical Demand in India

The Indian pharmaceutical industry is characterized by intense inter-firm competition and a high degree of heterogeneity in product quality. The former aspect is due to the lack of patent protection for pharmaceutical innovations – except for those related to manufacturing processes – until 2005, and the existence of a thriving local generic drug industry. These are the same factors that have in recent times contributed to India’s rise as one of the world’s largest producers and exporters of generic pharmaceuticals.
Project Team
Chirantan Chatterjee, Kensuke Kubo, and Vishwanath Pingali
Sponsor
IIM Bangalore
Select Project Type
Ongoing Projects
Project Status
Ongoing (Initiated in 2012)
Funded Projects Functional Area
Strategy

Supplier Behavior and Product Quality in Indian Pharmaceutical Markets: Implications for Price Regulation and Patent Enforcement from Pharmaceutical Demand in India

Project Team: Chirantan Chatterjee, Kensuke Kubo, and Vishwanath Pingali
Sponsor: IIM Bangalore
Project Status: Ongoing (Initiated in 2012)
Area: Strategy
Abstract:
The Indian pharmaceutical industry is characterized by intense inter-firm competition and a high degree of heterogeneity in product quality. The former aspect is due to the lack of patent protection for pharmaceutical innovations – except for those related to manufacturing processes – until 2005, and the existence of a thriving local generic drug industry. These are the same factors that have in recent times contributed to India’s rise as one of the world’s largest producers and exporters of generic pharmaceuticals.