IIMB Management Review

Journal of Indian Institute of Management Bangalore

PGPEM students clinch first place at IIM Bodh Gaya’s Encased 1.0 entrepreneurship challenge

Vishesh Garg, Gourav Kumar, and Naveen Rathani are part of the Year-2 cohort

12 February 2025, Bengaluru: Three students from the Year-2 cohort of the MBA for Working Professionals (PGPEM)—Vishesh Garg, Gourav Kumar, Naveen Rathani—have secured the first place at Encased 1.0, an entrepreneurship case competition hosted by the E-Cell of IIM Bodh Gaya as part of Elegante 8.0.

The challenge, which was held between January 2 and January 26, brought together 283 participants to solve a real-world problem faced by an emerging home services startup in Dharbhanga, Bihar. Spanning three rigorous rounds, it tested creativity, analytical acumen, and strategic problem-solving.

The winning team impressed the jury with their robust market research on tier-2 and tier-3 cities in Bihar, a deep understanding of India's home services ecosystem, and an innovative yet feasible solution aligned with the startup’s objectives.