IIMB Management Review

Journal of Indian Institute of Management Bangalore

Resource Configurations, Product Development Capability, and Competitive Advantage: An Empirical Analysis of Their Evolution

Haritha Saranga, Rejie George, Judith Beine, & Ulli Arnold
Journal Name
Journal of Business Research
Journal Publication
others
Publication Year
2018
Journal Publications Functional Area
Production & Operations Management
Strategy
Publication Date
Vol. 85, April 2018, Pages 32-50
Abstract

We draw on prior work in the strategy domain and provide empirical evidence of how interactions of resources (or resource configurations) underlying an important capability (i.e., product development capability) lead to differential levels of competitive advantage in a unique emerging economy setting. Our work provides a nuanced understanding of how the efficacy of a specific capability varies depending on changes in the product market environment, such that certain resource configurations facilitate competitive advantage during particular periods of time, while others do not. The study uses rich qualitative and quantitative data gathered through primary and secondary sources to test the conjectures. Our work also demonstrates that while interactions of resources matter significantly in providing competitive advantage, in isolation, these resources do not matter.

Resource Configurations, Product Development Capability, and Competitive Advantage: An Empirical Analysis of Their Evolution

Author(s) Name: Haritha Saranga, Rejie George, Judith Beine, & Ulli Arnold
Journal Name: Journal of Business Research
Volume: Vol. 85, April 2018, Pages 32-50
Year of Publication: 2018
Abstract:

We draw on prior work in the strategy domain and provide empirical evidence of how interactions of resources (or resource configurations) underlying an important capability (i.e., product development capability) lead to differential levels of competitive advantage in a unique emerging economy setting. Our work provides a nuanced understanding of how the efficacy of a specific capability varies depending on changes in the product market environment, such that certain resource configurations facilitate competitive advantage during particular periods of time, while others do not. The study uses rich qualitative and quantitative data gathered through primary and secondary sources to test the conjectures. Our work also demonstrates that while interactions of resources matter significantly in providing competitive advantage, in isolation, these resources do not matter.